Social Media is a place where one who goes viral becomes famous worldwide. Over the last few days, many videos of Prof. Sanjeev Shrivastav, who is enjoying the popularity of ‘Dancing Uncle’ on social media, is becoming very viral on the social media.
The dance of Sanjeev, who is fond of his dance, has made him famous overnight and has been praised by many Bollywood stars.
— in pink of health (@pinaki_dasgupta) June 1, 2018
Owing to his immense popularity, insurance company Bajaj Allianz Life decided to use his skills for their marketing. Recently, the company featured him in one of their advertisements.
Moreover, to spread their message in social media, the company also featured him in their latest video showing how their policyholders are feeling after getting the bonus for 2017-18. The video shows Sanjeev Srivastava dancing his heart out to the new jingle of Bajaj Allianz ‘Samjho ho Gaya’ in the marketing campaign.
Happy to be working with Bajaj Allianz Life Insurance – My first commercial arrangement. Enjoyed dancing on Bajaj Allianz Samjho Ho Gaya song. Thanks for your gud wishes.#SanjeevShrivastava #DancingUncle #AapkeAaJaneSe #lifegoals #DancingUncleGetsBonus @cm2mile pic.twitter.com/RwEUUxQ46k
— Sanjeev Shrivastava (@DabbutheDancer) June 6, 2018
Chief Marketing Officer of Bajaj Allianz, Chandramohan Mehra professed the strategy to use ‘Daboo Uncle’ in their ad and said, “Sanjeev evokes our brand values of optimism, confidence, and youthfulness. The idea emanates from our belief that life insurance is about enabling our policyholders to live life to the fullest and help them achieve their life goals.”
Earlier actress Bhairavi Goswami tried to troll the ‘Dancing Uncle’. She tweeted and called him a Joker and also said that Indians like such lame videos and make jokers famous overnight on social media.
— Bhairavi Goswami (@bhairavigoswami) June 1, 2018
The fans of Dancing uncle took dig on the actress’ tweet and trolled her instead. People also replied to her that she wishes to get viral too but does not have any talent to become famous and viral on the social media.
Sanjeev Shrivastava did a dance on Govinda’s song “Aapke Aa Jaane Se” on a wedding event. A lot of people are really enjoying his moves.